By night I perform as Luma Notti in the Twin Cities burlesque scene. By day I’m a trained publicist, digital media strategist, and professional event producer who’s spent years inside professional media, entertainment, and nightlife.

St. Laurent Lens Headshot
Photo of Luma Notti by Biri Photography

Whether you’re an artist who wants to stop hustling or a venue owner tired of throwing events that flop, I make the connection feel effortless, and profitable for both sides.

Services

For Artists & Creators

I handle the business so you can focus on what you do best: creating.

  • Gig booking & fee negotiation

  • Social media & brand strategy

  • Promo materials & press kits

  • Opportunity scouting & career research

  • Warm networking introductions

  • Ongoing management, one-time consulting, or anything in-between

For ORGS & Businesses

I make live entertainment accessible, low-risk, and profitable.

  • Curated talent packages tailored to your crowd and vibe

  • Pre-vetted, reliable performers who you’ll adore

  • Joint marketing & cross-promos

  • Calendar filling without the scouting headaches

  • Custom event concepts from a professional

  • Full Event Production: Insider expertise from experiencing every role (performer, producer, venue worker, marketer) so your event is run holistically.

St. Laurent Lens

I’m based in Minneapolis but fully remote and open to ongoing contracts or one-time consulting projects anywhere.

Background

B.A Theatre & Media Studies
2015 - 2019

Marketing Manager
2025 - 2026

Theatre Artist
2015 – Present

Publicist & Influencer Marketing Specialist
2019 – 2025

Contract Digital Media Manager
2025 – Present

Community Engagement Coordinator
2025 – Present

Burlesque Artist
2023 – Present

For artists, I secure better gigs, negotiate fair fees, craft authentic brands, and open doors through warm networking intros, all backed by clear contracts and an anti-exploitation stance that protects long-term careers.

For venues and businesses, I design seamless, tailored events that actually sell tickets, attract new audiences, and create buzz. Having worked every angle (performer, producer, venue coordinator, marketing lead, and on-site supervisor), I deliver events that feel organic and electric rather than generic or tired. My track record includes planning high-profile events for 2,000+ attendees, directing full productions like Steel Magnolias, managing media and social strategies that boost visibility and ticket sales, and fostering genuine community partnerships.

With certifications in branding, inclusive leadership, and marketing strategy, plus proficiency in tools like Cision, Constant Contact, and CRM systems, I bring polished, end-to-end expertise (PR campaigns, social strategy, content creation, and event production) without losing the subversive, authentic heart of the work. What truly sets me apart is my commitment to investing back into the local arts ecosystem. I prioritize ethical practices, fair pay, and organic growth that strengthens the Twin Cities creative community rather than extracting from it. Whether you’re an artist ready to stop hustling alone or a venue owner tired of flop nights and same-old lineups, I create match-made-in-heaven collaborations that grow audiences, revenue, and impact together.

I bring a rare, insider perspective to the arts world:

7+ years as a strategic communications and digital media professional, combined with hands-on experience as a burlesque performer, theater artist, and event specialist. I’ve lived the artist’s reality (creating, performing, and producing) while working full time as a media professional, which gives me deep empathy for creators’ challenges and vision. At the same time, I’ve built campaigns for publishing houses, nonprofits, local artists, small businesses, and community organizations, finding my own style of media relations, brand strategy, influencer outreach, and measurable storytelling that drives real engagement and revenue. People choose to work with me because I make the arts more accessible, sustainable, and profitable for everyone involved.

HOW IT WORKS

  1. We schedule a quick 20-minute discovery call

  2. I build a custom proposal that fits your goals and budget

  3. We sign a simple, equitable contract

  4. You get results! Bigger crowds, happier artists, venue accountability, and investing in the arts ecosphere!

Pricing stays as flexible as I am, whether it’s project-based for one-offs or commission-based for ongoing management!